The idea of Chiaralascura was born just 9 months ago. This project saved me from the economic, post-graduate and post-internship crisis. My aim was to succeed by doing something I really like. I decided to do something with all the weird illustrated characters living in my books, notebooks and the random sheets on my desk. I tried to make a job out from my passion: a year ago, I begun to create t-shirts and gadgets for fun. Some of them had a meaning (vegan and antispeciesist messages) while some other ones were nonsense and based on pure fantasy. My works started to become very popular amongs friends, colleagues and other people I know, so I decided to commit myself more to this idea, to promote it using Facebook and other social networks and by going to festivals and open markets. Many people are now wearing my t-shirts because they're sustainable, eco-friendly, printed with water-based, no toxic inks, certified by FairWear foundation and, when possible, organic. I started my project from zero and no loans, so I couldn't produce all of my ideas. For this reason, I'm starting this Eppela project to ask you to make Chiaralascura grow. Supporting this project you will help me to produce my new limited edition mini-collection: - job monster t-shirt in four beautiful colors; - "Onigiri are people too" pins with a lot of animals and naif characters to collect; - aprons in 2 versions with 2 different pictures; - t-shirts with my logo in various colors. All the products will be organic, eco-friendly and fairtrade. Supporters will earn exclusive rewards such as limited edition pins, job monster t-shirt collection and one-of-a-kind t-shirts. On the following URL you will find pictures of all the pieces of my future collection. If you help me with your donations, you will be the first in the world to wear the preview of my new collection! http://www.chiaralascura.it/lang-en/content/6-eppela What are you waiting for? Help me to grow and start wearing Chiaralascura! -- LINKS: My Facebook page: http://www.facebook.com/chiaralascura.it My Twitter profile: http://twitter.com/#!/chiaralascura
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Mi chiamo Chiara, ho 30 anni e da circa un anno ho aperto un piccolo store di t-shirt in cotone organico, fairtrade ed ecologiche con messaggi vegan ma anche mostri e mostrilli . La mia idea è stata una via di fuga dalla crisi economica, da quella post laurea-master-stage e dai contratti a progetto. Mi sono detta: o ora o mai più, mi sono data da fare, ho utilizzato facebook, twitter, il blog e la mia personalità per sopperire alla mancanza di fondi e finanziamenti.
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